The acquisition will enable Trimble to provide agronomists and other crop advisors with a stronger set of tools they can use to advise growers on how to better manage their operations. The combination of Agri-Trend’s experience in agronomy, grain marketing, farm business and data management together with Trimble’s experience in precision agriculture will further empower growers to gain efficiencies throughout the entire farming cycle. The acquisition is expected to close in November 2015. Financial terms were not disclosed.
Agri-Trend has a network of more than 200 specialists throughout the U.S. and Canada, which includes more than 110 independent “coaches” specializing in agronomy, precision farming, crop marketing and farm business management. Coaches are supported by a team of science specialists, who provide in-house research, training and insight support for the coaching network. As a result, the company’s solutions enable growers to make informed business decisions that better allocate scarce resources to produce safe and environmentally sustainable food.
“Trimble’s acquisition of Agri-Trend is another step towards total farm management for the grower. Together with Connected Farm, we will provide growers and their trusted advisors with a combined offering that is unique in the marketplace today,” says Joe Denniston, vice president for Trimble’s agriculture division.
“Agri-Trend has been working side by side with farmers for over 17 years. With the strength that Trimble provides, we aim to help even more farmers as the move to precision agriculture continues to gain momentum globally,” says Rob Saik, founder of Agri-Trend. “The combination of our advanced agricultural technical expertise and Trimble’s exceptional precision agriculture tools provides us with a platform that will support production practices that are sustainable both from an environmental and financial perspective for today’s farmers. We’re excited to be a part of the future of agriculture, and we’re pleased to work with the great people at Trimble.” FG
—From Trimble news release
